The Feel Good Hormone
Scientific evidence shows that the brain reacts when viewing art similarly to how it reacts when falling in love.
Research by Semir Zeki a neurobiologist and professor of neuroaesthetics at University College London demonstrated through brain mapping that viewing works of art triggers a chemical response in the brain.
Professor Zeki concluded that viewing Act sends a surge of the “feel good” neurotransmitter dopamine into the orbito-frontal cortex of the brain, resulting in feelings of intense pleasure.
Dopamine is a type of neurotransmitter your body makes, and your nervous system uses to send messages between nerve cells. That is why it is referred to as a chemical messenger.
Dopamine plays a great role in how we feel pleasure. It is a big part of our unique human ability to think, focus, and find purpose.
